A selection of web, design, and photography work I've done in my previous roles, for clients, and for myself.
I started at Benjamin as an assistant to the main graphic designer but quickly carved out my own position building and maintaining the company's new website.
I took on the shooting, editing, and posting of new products as well as maintaining our database of over 12,000 products, creating of web graphics and banners, aiding in the creation of print and digital catalogs, product mockups, email campaigns, and more. I improved upon the site's SEO and was able to boost our search rankings to the first several results for a handful of very competitive industry keywords.
The improvements in the sites appearance, performance, and maintenance over doubled the site's annual sales to $10 million in under two years.
In my position at Benjamin International I also designed, created, and maintained several individual brand stores through Wix to increase our sales channels and branch out into retail sales.
I also set up and maintained several wholesale website pages on stores like Faire to reach customers who shopped exclusively on these platforms. Combined, these sites contributed to an additional $2 million in annual sales.
For a winter I worked as the primary photographer at my local ski hill. My responsibilities included providing a variety of requested shots for use in marketing materials, social media posts, and company branding. I quickly learned to adapt in a fast paced environment subject to the public and the weather, capturing images of guests, events, mountain life, and more.
You can view more photos from Ski Sundown here.
After staring in sales and repairs I quickly began doing marketing work after my boss discovered my affinity for design. I created flyers, apparel designs, product mockups, logos, marketing emails, and more. Even after leaving the position, I continued working directly with the owner on email campaigns and other design projects.
What started as a hobby quickly grew in a small business venture as people around me discovered my passion for capturing photos. I haved worked with individuals, bands, and small business sooting portraits, events, products, and more.
You can view more photos at my personal site here.
From album covers for local bands, to event flyers for organizations, to social media posts for small businesses, to logos and branding and more, I have experience tackling a variety of design related projects.
